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- PowerBook Price/Performance Improvement
-
- Contact:
- Kate Paisley
- Apple Computer, Inc.
- (408) 974-5453
-
-
- Apple Improves the Price/Performance
- Of its Midrange PowerBook
-
- CUPERTINO, California--August 3, 1992--Apple Computer, Inc. today
- announced the Macintosh PowerBook 145, strengthening the midrange
- offering in its popular PowerBook line of notebook-sized computers.
- The new PowerBook incorporates all the original features of its
- predecessor, the PowerBook 140, while also offering 35 percent better
- performance and a lower price. At $2,399-$2,799 manutacturer's
- suggested retail price (MSRP), the PowerBook 145 replaces the 140 as
- Apple's midrange notebook computer.
- "Customers have resoundingly endorsed the PowerBook as one of the
- premier notebooks on the market today," said Randy Battat, vice
- president of Apple's Portable Computing division. "We believe that
- continuing to improve performance and push costs down, in combination
- with our awarding winning design, will ensure our continued success
- and will firmly establish Apple as a leader in the notebook market."
- The 35 percent performance improvement in the PowerBook 145 is
- derived from its higher clock speed Motorola 25MHz 68030
- microprocessor (previously 16MHz on the 140). Apple's move to
- incorporate the faster chip into its midrange notebook comes less
- than one year after the introduction of the original 140.
- "We are continually looking at ways to enhance our products to
- respond to our customers' needs," said Neil Selvin, director of
- Product Marketing in Apple's Portable Computing division. "The
- PowerBook 145--with its improved performance and lower price--clearly
- reflects not only that commitment but also our desire to make
- portable computing more affordable."
- Though it retains the backlit Supertwist liquid crystal display of
- the original 140, the 145's speed and responsiveness is equivalent to
- that of a PowerBook 170, Apple's highest performance PowerBook.
- Users can easily run any application from simple word-processing to
- sophisticated communications programs that enable them to connect to
- home or office from remote locations.
- Like its predecessor, the 145 also features an integrated trackball
- and palmrest, full-size keyboard, and tilt adjustments. It ships
- with 4MB of RAM, expandable to 8MB, and choice of 40MB or 80MB
- internal hard drive. Its built-in floppy drive accommodates
- Macintosh, MS-DOS, OS/2 and ProDOS formats. It incorporates the full
- range of standard Macintosh features: System 7 operating system, a
- SCSI port for connecting a variety of Macintosh peripherals, sound
- input and sound output ports, microphone, and speaker.
- The PowerBook 145 is available immediately through authorized Apple
- resellers in most locations worldwide. In the United States, it will
- come equipped with Macintosh System 7.0.1 software, AppleTalk Remote
- Access software, HyperCard 2.1 software, complete documentation,
- training software, an AC power adapter, a battery, and a one-year
- limited warranty. MSRP in the United States is as follows:
-
- -- PowerBook 145 4MB/40MB Hard Disk $2,399
- -- PowerBook 145 4MB/80MB Hard Disk $2,799
-
- Specifications:
- -- Motorola 25MHz 68030
- -- 4MB pseudostatic RAM, expandable to 8MB
- -- 1.4MB high-density floppy drive
- -- 40MB or 80MB internal hard drive
- -- 10-inch Backlit Supertwist liquid crystal 640x400 pixel display
- -- NiCad, 2.5 Ah battery, provides 2-3 hours of usage
- -- Optional internal 2400-baud modem with fax send at 9600 baud
- -- 9.3D x 11.25W x2.25H, 6.8 lbs.
-
- -30-
-
- Apple, the Apple logo, Macintosh, and AppleTalk are registered
- trademarks; PowerBook and System 7 are trademark of Apple Computer,
- Inc. HyperCard is a registered trademark of Apple Computer, Inc.
- licensed to Claris Corp.
-
- END
-
-
- News Break
- News Beat
- Apple News Beat
- 3-Aug-92
-
-